“Hi, I’m Kanicka Joseph, CEO and founder of K&K Smiles. With over 15 years as a dental professional, I created a holistic oral care company that makes oral health simple, natural, and effective. Did you know 4 out of 10 kids and 1 in 4 adults have fluorosis—those stains caused by fluoride? Our fluoride-free toothpaste uses safe, natural ingredients like charcoal and baking soda to fight stains, freshen breath, and most importantly, boost confidence. Healthy teeth start with healthy choices!